Strategic research designed for social impact

 

Phillippa's research focuses on body image and the psychology of appearance. Her research is designed for rapid translation and positive social impact.

She is interested in identifying what influences the way people think and feel about the way they look and what their bodies can do. These insights inform her research on the development and evaluation of body image interventions, advocacy efforts, and campaigns to promote positive body image and acceptance of diversity in appearance.

Phillippa is expert in quantitative and qualitative research methodologies; randomised controlled trials, experimental studies, prospective longitudinal questionnaire studies, focus groups, interviews, content analyses, and cross-sectional surveys. 

She conducts research with children, adolescents, and adults.

 
 

body image INTERVENTIONS

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Development, evaluation, and dissemination of tools to improve body image. Spanning school- and community-based workshops, online tools and websites, and social policy initiatives.


PSYCHOLOGICAL, CULTURAL & SOCIAL INFLUENCES

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Understanding how psychological processes, peers, families, culture, gender norms, and sexuality affect and interact with body image. Investigating causes, consequences, and interventions to minimise bias and prejudice relating to body weight and appearance.

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ADVERTISING & BUSINESS

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Promoting body positivity and appearance diversity in advertising and business practices, and evaluating the outcome on these practices on wellbeing, consumer reactions, and brand perceptions.

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SOCIAL MEDIA

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Understanding the impact of social media (e.g., using Facebook, viewing fitspiration on Instagram, shareable body positive content) on body image and well-being, particularly among children and young adults. 

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COSMETIC PROCEDURES

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Motivations, expectations, psychosocial outcomes, and the normalisation of invasive and non-invasive cosmetic procedures, such as surgery, botox, and dermal fillers.

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COLLABORATORS